How to List Products on Owode (Step-by-Step)

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Your product listing is what buyers see before deciding to purchase.

A clear and properly configured product:

  • builds trust
  • improves visibility
  • increases conversions
  • reduces buyer confusion

Poor product listings often lead to:

  • low sales
  • abandoned checkouts
  • delivery misunderstandings
  • refund requests
  • unnecessary customer questions

This guide explains how to properly add products to your store on Owode.

Before You Start

Before listing products, make sure:

  • your store is already set up
  • your payout information is configured
  • your delivery settings are active if selling physical products

Read first:

👉 How to Set Up Your Store on Owode

Steps to List a Product on Owode

Step 1 — Open the Product Manager

Go to your Store Manager dashboard

Then:

  • click Products
  • click Add New

This opens the product creation page.

Step 2 — Choose Product Type

Owode supports both:

  • digital products
  • physical products

You will see product options like:

  • Simple Product
  • Virtual
  • Downloadable
For Physical Products

Use:
✅ Simple Product

Do NOT enable:

  • Virtual
  • Downloadable

Examples:

  • fashion
  • beauty products
  • handmade items
  • sports products
  • home products

Physical products require delivery setup.

For Digital Products

Enable:
✅ Virtual
✅ Downloadable

Examples:

  • ebooks
  • templates
  • courses
  • software files
  • digital resources

Digital buyers receive access after successful payment.

Step 3 — Add Product Title

Your product title should clearly explain:

  • what the product is
  • who it is for
  • important identifying details

Good titles are:

  • specific
  • readable
  • searchable
Good Examples
  • Minimalist Leather Wallet
  • Canva Instagram Template Bundle
  • Handmade Ceramic Flower Vase
Avoid Titles Like

❌ Buy Now!!!
❌ Original Product Cheap
❌ Best Product Ever

Step 4 — Add Product Price

Enter:

  • regular price
  • optional sale price

Example:

  • Price: ₦5,000
  • Sale Price: ₦4,000

If running a temporary discount:

  • use the schedule option
  • define start and end dates

Avoid fake discounts or misleading pricing.

Step 5 — Add a Short Description

Your short description appears in important product areas.

Keep it:

  • brief
  • clear
  • useful

Include:

  • what the product is
  • key benefit
  • important details

Example:

Lightweight gym bag suitable for travel, workouts, and everyday use.
Step 6 — Add Full Product Description

This is where you explain the product properly.

A good product description should include:

  • product overview
  • features
  • materials/specifications
  • who it is for
  • delivery or usage information

Example — Physical Product

Comfortable unisex hoodie designed for everyday wear. Made with soft cotton material and available in multiple sizes

Example — Digital Product

A bundle of editable Canva templates designed for small business marketing and social media promotion.

Step 7 — Upload Product Images

Images strongly affect buyer trust.

Use:

  • clear photos
  • good lighting
  • multiple angles
  • clean background

Recommended:

  • at least 3 images
  • square or balanced dimensions
Avoid

❌ blurry photos
❌ screenshots
❌ stolen images
❌ overcrowded graphics

Step 8 — Choose Product Categories

Select the category that best matches your product.

Examples:

  • Fashion
  • Beauty & Care
  • Sports & Fitness
  • Templates & Tools
  • Ebooks & Guides
  • Home & Lifestyle

Correct categories help buyers discover your products more easily.

Avoid selecting unrelated categories.

Step 9 — Add Product Tags

Tags improve discoverability and search relevance.

Examples:

  • hoodie
  • skincare
  • canva template
  • handmade
  • fitness
  • digital planner

Separate tags with commas.

Do not overuse unrelated tags.

Step 10 — Configure Inventory

Inventory settings help manage stock properly.

You can:

  • add SKU
  • manage stock quantity
  • set stock status
  • allow or prevent backorders
SKU

SKU helps you identify products internally.

Example:

  • HD-001
  • BAG-RED-M
Stock Quantity

Enable:
✅ Manage Stock

Then enter available quantity.

Example:

  • 10
  • 25
  • 100

 

Stock Status

Choose:

  • In Stock
  • Out of Stock

Always keep inventory updated.

Step 11 — Configure Shipping (Physical Products)

If selling physical products:
open the Shipping section.

You may configure:

  • weight
  • dimensions
  • processing time
Processing Time

This shows how quickly you can prepare orders before dispatch.

Examples:

  • Ready to ship in 1 business day
  • Ready to ship in 2 business days

Recommended:
ship as quickly as realistically possible.

Fast processing improves buyer confidence.

Weight & Dimensions

These help estimate delivery handling and packaging.

Examples:

  • Weight: 0.5kg
  • Length: 25cm
  • Width: 15cm
  • Height: 10cm

Note: Physical products require shipping zones and delivery methods.

Without proper shipping setup, buyers may not be able to order your products.

Read:

👉 How to Set Up Delivery for Your Store

Step 12 — Linked Products (Optional)

The Linked section allows:

  • up-sells
  • cross-sells
Up-Sells

Recommend better or related versions.

Example:

  • premium version
  • larger package
Cross-Sells

Recommend related products.

Example:

  • bag + wallet
  • skincare + cleanser

This can improve average order value.

Step 13 — Configure SEO Settings

SEO helps your products appear in:

  • Google search
  • marketplace search
  • AI search systems

You may add:

  • focus keyword
  • meta description
Focus Keyword Example
  • leather wallet
  • canva business template
  • handmade vase
Meta Description Example

Durable minimalist leather wallet designed for everyday use with multiple card slots and compact design.

Keep it natural and readable.

Step 14 — Publish Your Product

After reviewing everything:

  • click submit
  • publish your product

Your product can now appear across Owode.

Conclusion

Good product listings help buyers:

  • understand your products
  • trust your store
  • purchase more confidently

Take time to:

  • write clearly
  • upload quality images
  • configure delivery properly
  • organize your products well

Small improvements in listing quality can significantly improve your sales performance on Owode.

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