Your product listing is what buyers see before deciding to purchase.
A clear and properly configured product:
- builds trust
- improves visibility
- increases conversions
- reduces buyer confusion
Poor product listings often lead to:
- low sales
- abandoned checkouts
- delivery misunderstandings
- refund requests
- unnecessary customer questions
This guide explains how to properly add products to your store on Owode.
Before You Start
Before listing products, make sure:
- your store is already set up
- your payout information is configured
- your delivery settings are active if selling physical products
Read first:
Steps to List a Product on Owode
Step 1 — Open the Product Manager
Go to your Store Manager dashboard
Then:
- click Products
- click Add New
This opens the product creation page.
Step 2 — Choose Product Type
Owode supports both:
- digital products
- physical products
You will see product options like:
- Simple Product
- Virtual
Downloadable
For Physical Products
Use:
✅ Simple Product
Do NOT enable:
- Virtual
- Downloadable
Examples:
- fashion
- beauty products
- handmade items
- sports products
- home products
Physical products require delivery setup.
For Digital Products
Enable:
✅ Virtual
✅ Downloadable
Examples:
- ebooks
- templates
- courses
- software files
- digital resources
Digital buyers receive access after successful payment.
Step 3 — Add Product Title
Your product title should clearly explain:
- what the product is
- who it is for
- important identifying details
Good titles are:
- specific
- readable
- searchable
Good Examples
- Minimalist Leather Wallet
- Canva Instagram Template Bundle
- Handmade Ceramic Flower Vase
Avoid Titles Like
❌ Buy Now!!!
❌ Original Product Cheap
❌ Best Product Ever
Step 4 — Add Product Price
Enter:
- regular price
- optional sale price
Example:
- Price: ₦5,000
- Sale Price: ₦4,000
If running a temporary discount:
- use the schedule option
- define start and end dates
Avoid fake discounts or misleading pricing.
Step 5 — Add a Short Description
Your short description appears in important product areas.
Keep it:
- brief
- clear
- useful
Include:
- what the product is
- key benefit
- important details
Example:
Lightweight gym bag suitable for travel, workouts, and everyday use.
Step 6 — Add Full Product Description
This is where you explain the product properly.
A good product description should include:
- product overview
- features
- materials/specifications
- who it is for
- delivery or usage information
Example — Physical Product
Comfortable unisex hoodie designed for everyday wear. Made with soft cotton material and available in multiple sizes
Example — Digital Product
A bundle of editable Canva templates designed for small business marketing and social media promotion.
Step 7 — Upload Product Images
Images strongly affect buyer trust.
Use:
- clear photos
- good lighting
- multiple angles
- clean background
Recommended:
- at least 3 images
- square or balanced dimensions
Avoid
❌ blurry photos
❌ screenshots
❌ stolen images
❌ overcrowded graphics
Step 8 — Choose Product Categories
Select the category that best matches your product.
Examples:
- Fashion
- Beauty & Care
- Sports & Fitness
- Templates & Tools
- Ebooks & Guides
- Home & Lifestyle
Correct categories help buyers discover your products more easily.
Avoid selecting unrelated categories.
Step 9 — Add Product Tags
Tags improve discoverability and search relevance.
Examples:
- hoodie
- skincare
- canva template
- handmade
- fitness
- digital planner
Separate tags with commas.
Do not overuse unrelated tags.
Step 10 — Configure Inventory
Inventory settings help manage stock properly.
You can:
- add SKU
- manage stock quantity
- set stock status
- allow or prevent backorders
SKU
SKU helps you identify products internally.
Example:
- HD-001
- BAG-RED-M
Stock Quantity
Enable:
✅ Manage Stock
Then enter available quantity.
Example:
- 10
- 25
- 100
Stock Status
Choose:
- In Stock
- Out of Stock
Always keep inventory updated.
Step 11 — Configure Shipping (Physical Products)
If selling physical products:
open the Shipping section.
You may configure:
- weight
- dimensions
- processing time
Processing Time
This shows how quickly you can prepare orders before dispatch.
Examples:
- Ready to ship in 1 business day
- Ready to ship in 2 business days
Recommended:
ship as quickly as realistically possible.
Fast processing improves buyer confidence.
Weight & Dimensions
These help estimate delivery handling and packaging.
Examples:
- Weight: 0.5kg
- Length: 25cm
- Width: 15cm
- Height: 10cm
Note: Physical products require shipping zones and delivery methods.
Without proper shipping setup, buyers may not be able to order your products.
Read:
👉 How to Set Up Delivery for Your Store
Step 12 — Linked Products (Optional)
The Linked section allows:
- up-sells
- cross-sells
Up-Sells
Recommend better or related versions.
Example:
- premium version
- larger package
Cross-Sells
Recommend related products.
Example:
- bag + wallet
- skincare + cleanser
This can improve average order value.
Step 13 — Configure SEO Settings
SEO helps your products appear in:
- Google search
- marketplace search
- AI search systems
You may add:
- focus keyword
- meta description
Focus Keyword Example
- leather wallet
- canva business template
- handmade vase
Meta Description Example
Durable minimalist leather wallet designed for everyday use with multiple card slots and compact design.
Keep it natural and readable.
Step 14 — Publish Your Product
After reviewing everything:
- click submit
- publish your product
Your product can now appear across Owode.
Conclusion
Good product listings help buyers:
- understand your products
- trust your store
- purchase more confidently
Take time to:
- write clearly
- upload quality images
- configure delivery properly
- organize your products well
Small improvements in listing quality can significantly improve your sales performance on Owode.